The Radio Equalizer: Brian Maloney

26 December 2006

Sacramento, Public Radio, Rush Limbaugh


For Rush Support, Public Radio Exec Could Face Heat

*** BREAKING: President Ford passes away at 93 - Bio here - Musing Minds offers a prayer - NY Post coverage ***

Could past support for Rush Limbaugh doom a newly- hired local NPR executive? That's the reality facing Sacramento's Rick Eytcheson, who was recently tapped to head Capital Public Radio.

Already, according to the Sacramento Bee, Capital's supporters and staffers have made it clear that Eytcheson doesn't pass their politically correct smell test.

His crime? While running Sacramento's powerhouse newstalker KFBK clear back in the eighties, he openly supported talk titan Rush Limbaugh's career ascent.

Never mind the inconvenient truth that a number of those who backed El Rushbo at the time were left of center, especially at ABC Radio. Now, will it be partisan payback time?

Why did these lefties play such a key role in Limbaugh's climb to the top? Because they put professionalism first, opting for programming that would be popular and successful, rather than what reflected their own views.

In their recent push for liberal talk offerings, a number of industry executives have lost sight of that concept, at great potential cost to their own careers.

In the Bee's coverage, this ultra- partisan environment is made clear from the outset. Who says public radio doesn't have an agenda?

Media Savvy: Going public

KXJZ-KXPR's new boss stirs the air with his background in commercial broadcasting

By Sam McManis - Bee Staff Writer
Tuesday, December 26, 2006

What you are about to read may be highly upsetting or wildly amusing, depending on your ideological bent. But, without question, it is some eye-opening news.

To wit: The man who gave the world Rush Limbaugh is now in charge of the fate of Sacramento's public radio empire.

It's true. Rick Eytcheson, named two weeks ago as the new president and general manager of Capital Public Radio, was the boss at commercial giant KFBK (1530 AM) in 1985 when Limbaugh first started his ascent from being a middling midday talking head to a hugely popular nationally syndicated talking head.

You can under- stand, then, why many public radio listeners -- some still miffed over the downgrading of jazz in 2001 and switching KXJZ's signal with the classical station KXPR in September -- have their (high)brows furrowed over what might lie in the future.

Eytcheson, 56, found out right away the challenges this new gig entails. Two days after accepting the job, he appeared at a meet-and-greet with CPR's Leadership Circle -- major financial contributors who, by virtue of their largesse, put their mouths where their money is.

"I got an earful," Eytcheson says with a chuckle. "Play more jazz. Play less jazz. More news. Less news. Classical and more classical. Everyone has their own interests."

That initial experience just confirms what public radio veterans have long acknowledged: you can't please everyone.

But it appears as if Eytcheson is going to try.

The funny thing here is that we really have no idea whether Eytcheson harbors even a single conservative stance on the issues, in addition to the fact that he likely oversaw a number of other broadcasters over the years, many of whom were probably liberals.

Sadly, the taint of his past association with El Rushbo could very well doom him from day one in the intolerant world of public radio. And if any of Capital's staffers live in Rio Linda, this could really get ugly!

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Photo: Sacramento Bee - Randy Pench


  • By all indications, Mr. Eytcheson is a consummate professional...and should not be enduring any slings and arrows from the NPR listener base in Sacramento.

    Just our opinion!

    By Blogger Ohio Media Watch, at 27 December, 2006 00:33  

  • Maybe Mr. Eytcheson should clean house immediately. Sweep the moonbats out the door and then see what happens to LISTENERSHIP.

    By Blogger PCD, at 27 December, 2006 07:54  

  • "moonbats" as in THE VAST MAJORITY of America, who rejected the radical far right insanity of "neo-conservatism"???

    you still just don't get it now do you?

    You are the moonbat, you are the radical, anti-establishment far right wing crack pot.
    You are basically all alone on a sinking ship, with a damaged brain, damaged from endless hours of radical anti-American far right talk radio, which this contry has rejected.
    as far as Eycheson, he is a prostitute who discovered a filthy low life and propped him up as an authority on "conservatism", in the name of the bottom line, deliviering filth for the freaks who want to listen

    By Blogger Minister of Propaganda, at 27 December, 2006 14:13  

  • Maloney, why don't you just go down to Florida and pay Rush a visit. While your at it, you can suck him off, you do enough ass kissing, he deserves a reach around or something. You fag!

    By Blogger Iraq War Veteran, at 27 December, 2006 14:35  

  • Nah, for Maloney, he has to pay.

    He gets it down in the Dominican Republic for free....

    By Blogger hashfanatic, at 27 December, 2006 23:00  

  • Strawman bleated: "as far as Eycheson, he is a prostitute who discovered a filthy low life and propped him up as an authority on "conservatism", in the name of the bottom line, deliviering filth for the freaks who want to listen"

    Where to begin, where to begin...

    Of course, if The Strawman were to actually read the article or do some research, instead of spew off his vapid talking points, he would find out that Eytcheson is trying to expand the audience of his mini-network (CPR has two full-time stations and repeats programming on three other stations in outlying areas), which is partly owned and operated by Sacramento State University. He is already dealing with issues going back several years (cutback in jazz programming in favor of NPR blather-talk, the KXJZ-KXPR frequency swap, loss of the 89.3 allocation to KQED-SFO) that directly harm the current bottom line of CPR.

    You see, in Strawman-World, bringing in a radio pro who knows what bringing IN listeners is all about (rather than driving them away like they do at AAR stations) is tantamount to "delivering filth for the freaks who want to listen," instead of trying to support and grow a small network of stations dependent on the very listener base it needs to retain and grow.

    But taking the latter view would take reading and research and a little bit of thought - none of which are The Strawman's stronger points, as we keep seeing here over and over.

    By Blogger SierraSpartan, at 27 December, 2006 23:06  

  • You mean another "radio pro", like the makeup salesman at AAR?

    Hmmm, whose interests are being served here, anyway??

    By Blogger hashfanatic, at 27 December, 2006 23:44  

  • Whassamatta, Troll Boy? Afraid you can't offer anything substantive in return?

    Weak response, hash, very weak.

    By Blogger SierraSpartan, at 28 December, 2006 01:53  

  • Stronger than your matzoh balls, though...

    JD, just admit how fraudulent it is for you to continue to denounce AAR's management when you know full well AAR management is now a right-wing, false-flag psy-op freakshow, by you and for you...

    You're so tedious, with your little freeper cliches...."Ching-Chong" would be proud.

    By Blogger hashfanatic, at 28 December, 2006 11:30  

  • It must just suck to be you, hash.

    You are surrounded by all these idjits who think that AAR was flawed from the start with a bad lineup, bad management, and no real plan to succeed, instead of it being obvious (OBVIOUS, I tells ya!) that AAR was a three-year put-up job by the Rethuglican Neo-KKKons who had nothing better to do than toss away millions of dollars to radio stations to change their formats back and forth - all for the Greater Glory of Dubya.

    Have fun shaving with Occam's Razor, ya loon.

    By Blogger SierraSpartan, at 28 December, 2006 20:20  

  • "It must just suck to be you, hash..."

    No, not really! I'm blessed and highly's about you??

    By Blogger hashfanatic, at 30 December, 2006 07:47  

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